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Survey Templates Customer Satisfaction Surveys B2B pulse survey template for the coronavirus pandemic

B2B pulse survey template for the coronavirus pandemic

This B2B pulse survey template consists of questions your business-to-business brand can use to engage with your customers in the time of this pandemic. While the global economy has been affected by coronavirus, use this sample questionnaire to understand how the global slowdown has impacted your consumers and customers. Learn how your products or services are used at this time. Uncover engagement challenges for your brand and make tweaks to better service and retain customers.

Keeping customers loyal during this time is imperative, and this pulse survey can help you unlock insights about your B2B customers. Make instant and positive changes to reduce your customer churn rate and ensure a higher satisfaction level with your brand. Reduce the impact that COVID-19 has had on your customers with higher customer satisfaction.


Dear respondent, we hope that you, your family, and loved ones are doing ok during this pandemic. There has been a global effect on the economy. Still, we would like to let you know that we are doing everything under our control to make sure that you, our customers, are least impacted by it and continue to provide exceptional services like you have come to expect of us. However, it would greatly help us to answer this survey so that we can identify the aspects of our business that require work.
Considering your complete experience with our company, how likely would you be to recommend our products to a friend or colleague?
Very Unlikely
Very Likely
What has been the impact of this pandemic on your business and operations?
What are the top three factors that you have been most affected by in these times?
Please state your satisfaction level with the following:
Very dissatisfied
Not satisfied
Neutral
Satisfied
Very satisfied
Ability to stay connected with customers
Ability to provide high-quality customer service
Meet business objectives
Meet business targets
Innovate on new products
Ability to provide high-quality services
How important have our products and services been to you during these times?
Would you consider our products and services as:
Please state your satisfaction level with our products and services at this time:
Very dissatisfied
Not satisfied
Neutral
Satisfied
Very satisfied
Derived value
Ability to solve my business problems
Cost-effectiveness
Return on investment
Support received
Is there anything else you would like to let us know to help serve you better in these tough times?

Top four reasons to use this B2B pulse survey template for the coronavirus pandemic

Understand the pandemic impact on your B2B customers and identify gaps in products and services to offer better customer satisfaction. The top four reasons to use this B2B pulse survey template, are:

1. Be a good listener: While you may know the value of your business, your B2B customers may not. Listening to feedback will provide you the ability to offer highly reliable products and services and reduce customer churn.
2. Solve customer problems: In the pandemic, it is imperative to be even more customer-centric than ever before. With the help of this survey, identify gaps in your product and services for your customers, and solve problems.
3. Make real-time product and service tweaks: Innovation in the time of the pandemic provides the ability to maintain happy customers. Listening to customer feedback will allow you to make real-time products and service tweaks on the go.
4. Competitor intelligence: Identify market trends and ensure that your competitors aren’t giving the chance to lure away your B2B customers. Stay ahead of the curve by using this survey.