Market research has been around for long and has helped many industries grow by grabbing the right opportunities based solely […]
Search Results for: focus group
Why should you chase customer feedback?
No more surveys! As a practitioner, I document most of the surveys I come across daily. I have to say; […]
Concept Testing: Definition, Methods & Examples
As a product manager, I get requests for adding new features to our existing products daily. Along with that, people […]
The future of market research: 2020 and beyond
With no ability to foresee the COVID-19 pandemic and its effects on all of us in both our personal and […]
Contactless experience measurement
Within a short period of time, COVID-19 took over our lives and forced us to rethink the way we experience […]
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