Trendwatching isn’t just for designers and marketing and design professionals. Market researchers want to know what’s hot in the world […]
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NPR’s Social Media Survey Results: Social Media Builds Loyal, Happy Listeners
According to a recent Mashable article, while every other news media channel’s audience is falling off — NPR’s is growing! […]
How to use social media to supplement your research
Let’s talk about research If you’ve been in the market or customer research business for longer than 20 years, then […]
True Experimental Designs: Features, Types with Examples
Whether you’re testing new strategies, products, or interventions, true experimental designs offer the precision and control needed to make informed, […]
Attitude Scales: Importance & How to Design Them in a Survey?
Asking people what they think sounds simple, but truly understanding their opinions is not. That takes more than a few […]
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