Demographic Survey Questions Template

Demographic Survey Template by QuestionPro is designed by experts with as many relevant demographic question examples. This survey template can be used by anyone who needs to collect demographic information. Demographic data collection can be a bit sensitive. Questions need to be framed in a manner not to hurt the sentiments of anyone who is sent the survey. This sample survey can be customized and used to suit the needs of a researcher

What is your gender?
Do you currently use tobacco?
Yes, on a regular basis
Yes, but only once a week
No, i quit
Do you have any health issues?
Heart disease
Autoimmune disease
Other (please specify)

What is your food preference?
Hindu vegetarian
Prefer red meat
Prefer white meat
How much do you spend on your food for your family every week?
More than $1500
How will you describe your political views?
Very conservative
Very liberal

Which of the following best describes your industry?
Upper Management
Middle Management
Junior Management
Trained professional
What languages can you speak?
Other (please specify)
What is your sexual orientation?
Prefer not to answer
Which of the following religion do you follow?
A follower of some other religion
Not religious at all
Who do you live with ?
Which type of housing do you live in?
Mobile home

Which type of community do you live in?
Suburban community
City or Urban community
Rural community
Others please specify
Do you have children
If Yes, please specify how many
What is your marital status?
Never married
Which of the following best describes your ethnicity?
From multiple races
What is your family’s annual income?
$75,999 and above
Prefer not to answer
Which of the following best describes your employment status?
Employed, working 40 or more hours.
Employed working 1-39 hours per week
Not employed, looking for work
Not employee, NOT looking for work
What is highest educational qualification?
High school or equivalent
College but no degree
Associate degree
Bachelor's degree
Master’s degree

Which age category do you belong to?
17 or younger
36 and above

Why Conduct Demographic Survey?

Here are some of the reasons for conducting a demographic survey:

  • There is nothing more disheartening than designing an entire survey and then realizing that key demographic questions haven’t been included in the survey, that would have given a deeper understanding of the data.
  • To avoid this negative or sinking feeling, be careful to include demographic questions if it is needed. Composing demographic questions can be a little tricky. A researcher needs to be mindful not to hurt anybody’s sentiments with those questions.
  • QuestionPro’s Demographic Survey question examples are carefully curated by experts and can be used by anyone who needs to collect data based on demographic information. In this survey template questions related to age, gender, sexual orientation, family members, health issues, food preferences, household income, political views, a field of employment, languages spoken, religion etc are covered.

How to Use Demographic Survey?

QuestionPro’s demographic surveys can provide users in any field irrespective of the industry- public or private with relevant information about any target audience. It can also help segment audiences based on various needs and other demographic factors. Here are a few areas where demographic questions in a survey can help collect meaningful insights:

  • Market research: Demographic and psychographic data can help shape products and services offered by brands or businesses. These questions tend to group a population based on their interests and views. Like men and women would have a different opinion on the same product offered by a brand.
  • Academic research: A researcher who is building on a research project focused on specific population can use this demographic survey to confirm that he/she has correctly identified the population for research. Once a demographic survey is deployed the data collected can be put to academic research use.
  • Healthcare: If a researcher is conducting a research in the healthcare sector then demographic questions are an excellent choice to understand if the sample involved in the researcher belongs to a specific ethnic group. What socio-economic factors might impact the patients etc?
  • Non-profit programs: By deploying this survey non-profit organization can get a great amount of usable data and meaningful insights. In case of a natural disaster or calamity demographic information can help non-profit organizations provide relief to people in areas affected. Many non-profit organizations address the needs of specific population Many non-profit programs address the needs of specific demographic populations. Using demographic questions from time to time can help non-profits make sure their programs are aligned with the evolving needs of those they serve.

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