Website information quality is one of the most influential parameters to drive your online business. Research conducted to understand the impact of website information quality on customer loyalty and satisfaction indicate that precise and accurate information of the website can lead to a tremendous increase in customer satisfaction. This survey template offers questions to understand whether the information available on the website was helpful for the users and if not, how can you improve it.
A survey sample like this can be edited as per the niche of your website to gain insights about the business sector of your target market, how instrumental is the visitor’s role in their organization and other demographic information.
Researchers can use this survey example to understand the purchasing intent of the website visitors. After collecting feedback on ways to improve website information quality, they can implement the factors where enhancements can be made according to customer inputs.