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Webinar Consumer trends & marketing opportunities in 2023 and beyond!
  • Stephen Kraus Professor,
    University of San Francisco
  • Jon Last President, Sports and Leisure Research Group
  • Dan Fleetwood President, Research & Insights, QuestionPro
Overview

Please join us for a January tradition!

Three leading trend watchers will share new data and insights about how consumer lives changed in 2022 and will evolve in 2023 and beyond. Hear perspectives on the top consumer trends and marketing opportunities in the year ahead from insights experts: Stephen Kraus (Professor, University of San Francisco), Jon Last (President, Sports & Leisure Research Group), and Dan Fleetwood (President – Research & Insights, QuestionPro).

This webinar will include previously-unreleased data and the latest findings from the highly acclaimed SLRG “Back to Normal Barometer,” which has continuously pulsed public opinion surrounding the COVID-19 pandemic since March 2020.

Join us as we talk about emerging consumer trends, generational replacement, the future of “quiet quitting,” ChatGPT, and the other issues you need to know to recruit and retain customers in the year ahead.

P.S: You will get a copy of the recording and the deck post the webinar if you register but cannot join us live.

Takeaways
  • done2022 consumer trends in-review
  • doneWhat is quiet quitting,and how it impacts business, brands, and consumers
  • doneHow to recruit and retain customers this year
  • done2023 brand opportunities and dominant consumer trends
Presentation