In the world of corporate facilitation, the line between engagement and distraction is razor-thin. While leaderboards and digital trophies work […]
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The Great CX Tug-of-War: Which Department Should Own the Customer Experience? | Tuesday CX Thoughts
TCXT is a section of our blog where our Director of QuestionPro Customer Experience reflects and shares his thoughts on […]
From raw numbers to real insight: Introducing Point Distribution Analysis in QuestionPro Communities
Understanding community engagement has never been about simply tracking activity. Most teams lookat familiar metrics such as total points, average […]
How to use relationship NPS to measure and improve customer loyalty
Relationship NPS is a variation of the Net Promoter Score that focuses on the strength of an ongoing customer relationship. […]
WhatsApp as a Research Tool: Leveraging India’s Favorite App for Higher Survey Response Rates
If there is one digital communication channel that has genuinely democratised access to every Indian consumer, urban and rural, young […]
