When these companies bring market research firms their business, market researchers secretly cringe inside. Inception Market Intelligence (IMI Group) just […]
Search Results for: focus group
How to Use LinkedIn as a Research Engine
Not every research project requires a fancy survey or focus group. In fact, a great place to do some exploratory […]
Market Research Firms Should Not Fear “Online Brand Audit Reports”
I have three (3) points I’d like to make and open for discussion. I believe there is a place for […]
How to Lay Out Feedback Collection Channels for Your Market Research Plan
Last week I started a series focused on Market Research Planning. Most small businesses had never really HAD to do […]
How to Write a Market Research Plan
In the past, we BUDGETED for market research. This usually included our annual customer satisfaction survey and then we simply […]
