According to a recent Mashable article, while every other news media channel’s audience is falling off — NPR’s is growing! […]
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How to use social media to supplement your research
Let’s talk about research If you’ve been in the market or customer research business for longer than 20 years, then […]
Customer Journey Analytics Metrics: What to Measure and Why It Matters
Customer journey analytics metrics help businesses understand how customers actually move through experiences over time, not how teams assume they […]
Traditional Market Research is Dying in India, What’s next?
For decades, market research in India followed a familiar, steady rhythm characterized by long planning cycles, heavy questionnaires, and weeks […]
Maximize data clarity with stat highlight: Fast-track your insights in QuestionPro BI
In the world of data analytics, clarity is king. As researchers and insights teams, we often face overwhelming data in […]
