The Talent Strategy Group (TSG) is a talent management consultancy that focuses on building better talent for their clients, based on the principles of Harvard Business Review Publishing's best-selling book on talent, One Page Talent Management. Led by Marc Effron, TSG has spent the last thirteen years working with the world’s leading organizations. Their approach integrates simplicity, accountability, and transparency into practices and processes to help their clients boost employee performance, build a stronger culture, and drive better business results.
The One Page Talent Management 360 (OPTM360) is a unique product available through TSG and powered by QuestionPro. By providing participants with easy-to-understand, prioritized advice for changing their behaviors, it accelerates the move from feedback to action. The OPTM method is grounded in core behavioral and organizational science around how people give and receive feedback and what motivates people to change their behavior to achieve their goals. OPTM believes in a combination of simplicity, focused feedback, follow-up, and goal-setting as the most effective means to drive behavior change. Helping clients achieve the business objective of aligning people's behaviors with the organization's needs, this simple and powerful tool delivers results.
The OPTM360 method allows clients the opportunity to customize the behaviors used in the survey to align with the business needs of each client. Further customization of branding, messaging, and workflow allows our clients to define the client-user experience that best suits each client's organizational structure and culture.
After seven years of having OPTM360, a custom developmental 360 feedback tool, on the Qualtrics platform, TSG was told that its proprietary model would no longer be supported under the new business model. The only way to continue to use Qualtrics would have been to pay exorbitant development fees to rebuild something that was uniquely designed for them by Qualtrics in the first place, so TSG decided to look elsewhere for a new home.
After a diligent search, TSG partnered with QuestionPro as the best solution to meet their requirements. TSG needed a customizable, agile, scalable, global, reliable, and affordable solution to meet the needs of their large customer base. QuestionPro’s Workforce platform provided the ultimate foundation for their proprietary developmental 360 model.
QuestionPro's Workforce Platform empowers customers to gather insights to improve their overall employee experience and build a stronger culture. Organizations use the platform to design various types of employee surveys for recruiting, onboarding, engagement, retention, 360s, exit surveys, and pulse checks. This added in making QuestionPro an attractive partner to TSG as it provided additional avenues to expand the partnership in the future.
TSG and QuestionPro built a strong partnership that spans beyond technology and is a true collaboration between the two organizations. This relationship is the foundation of the exceptional experience that QuestionPro is able to deliver to TSG.
TSG was able to transition their large, multinational client base from Qualtrics to the QuestionPro platform without interruption to their business. Following were some of the steps taken to ensure a smooth transition and ongoing success of TSG’s OPTM360 clients.
QuestionPro also goes beyond technology to truly partner with clients to help them implement and run effective 360 development programs inside their organizations and with their clients.
“We developed the OPTM360 to make behavior change faster, easier and excuse-free, to be able to most effectively deliver on our philosophy, we needed a technology that was reliable and could adapt to our model, and QuestionPro as a partner has delivered in these areas.”
“I can always depend on the support provided by the QuestionPro Team; I feel they are an integral part of my team, caring for my clients as if they were their own. The dedicated customer support is familiar, friendly, and accessible and truly helps me meet the needs of my customers.”
In partnership for nearly three years, TSG and QuestionPro have spent the initial phase of the relationship scoping and developing the OPTM360 on the Workforce platform. We are now more deeply exploring possibilities to enhance the existing product and look for new opportunities. With a focus on providing an exceptional user experience and delivering measurable results, TSG and QuestionPro are working together to help organizations build better talent, faster.