Home Features Survey theme

What is a survey theme and survey design theme?

The survey theme and survey design theme allows a survey creator to create beautiful looking online surveys for a brand. This feature enables the user to use default custom themes, colors, styling, and font to create impactful surveys, questionnaires, and polls to collect survey data. Using a survey design theme provides the ability for a brand to tailor-make the study to echo their brand colors. A custom theme also permits the use of adding custom logos, rel stylesheets, custom fonts, etc.

Superior looking surveys that allow for a brand recall entice respondents to take the survey. It also helps with higher survey completion rates because they then know that their opinions matter and are acted upon by the brand. The survey theming allows making use of custom layouts that make the survey reflect the brand values.

For example, when an airline wants to collect responses from fliers about their flying experience, it is better to create and use a custom theme and design on the survey rather than a dull, boring looking survey.

Use of custom survey design themes

The most significant use of survey theming or survey themes is the ability for a brand to create a research study look as close to the brand colors as possible. Using themes provide the ability to create striking custom layouts and leave a positive effect on the mind of the survey taker. You can create customized templates with standard themes and a custom design without the help of web designers.

Examples of survey design themes

Another example of using custom survey design themes is when an apparel chain runs surveys for customers and patrons. Rather than using off-the-shelf reviews, custom themes help propel the survey to look and feel better. Good looking and recognizable surveys help with higher response rates when the brand solicits feedback from customers. It could be either at the point of experience or even after the transaction concludes.

With a little bit of tweaking, minute details in the survey change, and that can entirely change the look of the survey, including layout, background colors, logo, completion bar colors, fonts, font size, color and answer options, button colors, etc.


Advantages of using design themes in a survey

There are many benefits of using survey theming for researchers and brands alike. The most significant advantage of using custom survey themes and survey design themes are:

How to set up survey themes and survey design themes

View our detailed help file on survey theme and survey design theme and create compelling and impactful studies for your brand.