Consumer Electronics Survey Questions + Sample Questionnaire Template

Consumer electronics survey questions is a questionnaire to gather information about the shopping experiences of consumers when purchasing electronics. This survey aims to identify the thought process of a consumer when purchasing an electronic device, which can enable a company to launch new products, manage supply of the stock, etc. Consumer electronics survey can enable companies to understand the market demand, understand the flaws in their product and also find out issues in the various processes that influence the purchase of their goods.

The market size for United states consumer electronics industry is estimated to reach $377 billion in 2018. Consumer electronics are needed on a day to day basis. One might say they are becoming a necessity for every person around the world. For every task that we do, we can have an electronic device do it faster. Because of the ease of use and saving time, all of us prefer to purchase these devices, which indeed makes life easier. Consumer electronics can be devices like Television, cellphones, radios, dryers, printers, computers, gaming consoles, etc.

Following are the questions to gather information about consumer electronics and what are the factors that influence the purchase of a device

Considering your complete experience with our electronic products, how likely would you be to recommend us to a friend or colleague?
Very Unlikely
Very Likely
While purchasing an electronic device, how important are the following to you?
Not at all important
Slightly important
Moderately important
Very important
Extremely important
Product features
Ease of use
Product reviews
Design of the product
Brand value
Recommendation from someone
Environment friendliness
Not at all important
Slightly important
Moderately important
Very important
Extremely important
Salesperson recommendation
Previous experience of a friend/colleague/family
How much do you spend on purchase of electronic devices every year?
What electronic products have you purchased in the last year?
When was the last time you purchased an electronic device from us?
While purchasing an electronic device, how much time do you take to research and buy the product for the following price range?
Less than 1 day
2 - 4 days
5-10 days
2 - 4 weeks
1-3 months
More than 3 months
$20 - $50
$51 - $100
$101 - $250
$251 - $500
$500 +
When you want to purchase an electronic device, how do you research on it?
How often do you do the following?
Very Often
Watch television
Watch movies on a home theatre
Change cell phones
Use a personal laptop
Use a printer
Read about new electronic product launches
How satisfied are you with following?
Very dissatisfied
Not satisfied
Very satisfied
Reliability of our products
Services offered
Pricing of our products
After sales support
Design of our products
Quality of our product
Where do you prefer purchasing an electronic device?
What is your gender?
How old are you?
What is your highest level of education?
What is your current employment status?
What is your total household income?
Any other comments/suggestions or concerns on consumer electronic purchase?

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