Dan Fleetwood's Research& Insights Articles

President of Research and Insights at QuestionPro, a leader in web-based research technologies, with over 15 years of market research experience.

5 Tips why market research matters, but the humans behind it matter more!

Almost everyone in the research and insights industry loves a good spreadsheet; it pays the bills. But let’s face it, […]

The challenge is clear: traditional data gathering can be time-consuming, costly, and often limits the research scale. The solution? Synthetic […]

Market research is the cornerstone of brands and strategy. With generative AI expected to grow at 42% over the next […]

At QuestionPro, we believe in continuous improvement and innovation to offer products that cater to the evolving needs of the […]

To advance the world of experience and surveys, we are continuously working on creating the best-in-class products. Below are some […]