Using Conjoint Analysis for Patent Valuations
In 2013, Apple faced litigation from over 59 patent holders – claiming infringement. We also have seen an enormous amount […]
Surveys
AB Testing – creating your random groups
It occurred to me recently that I frequently write and speak about the concept of testing, but have not really […]
Back Button – No More Duplicate Entries, Only Accurate Reporting
My manager asked me to create a survey which involves branching and show-hide logic. But he wanted to have a Back […]
Kiosk mode: Now Run Mobile Surveys on Full Screen with QuestionPro App
Kiosk Mode I like to travel and explore new places a lot. Recently, I went on an amazing road trip […]
Metric Data Analysis 101
In marketing research, as well as other forms of social, economic and business research, metric data analysis (a.k.a interval and […]
