Survey Length: Tips to Improve Data Quality & Engagement
Have you ever started a survey and given up halfway through because it was simply too long? If so, you’re […]
Surveys
Finding the right balance in your measure scales
Likert Scale and other scales designed to measure attitudes, such as satisfaction, are ubiquitous in market research. They have their […]
Going Mobile – When to Deploy Mobile Surveys?
Recently I heard the average smartphone user is never more than three feet away from his or her phone. There […]
Tips for conducting effective surveys for your academic assignment.
It’s September, which means that the dissertation report is under way at many institutions of higher learning across the nation. We have all […]
Surveys: Startup’s best friend
So, you’ve come up with a cool idea, but how do you test the market for your new product or […]
