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Records Management: What is it, Process & Best Practices

Records Management: What is it, Process & Best Practices

You can use records management to track how information is made, kept, received, and thrown away, no matter its format. Learn more.

Records and document management are necessary for a business’s daily operations. It is a big part of keeping your business […]

Types of Market Research: 10 Effective Methods

Learn about the different types of market research & the benefits and limitations of each method to help inform your next business decision.

Either if you’re a company or market researcher, one of the most important things to understand is the different types […]

Categorical Data: Definition, Types, Features + Examples

Categorical data is a set of data broken up into different groups. This data can be obtained when an organization requests personnel biodata.

When researchers study a concept, they need to gather data about it. This data can take many forms and represent […]

Customer Data: What it is, Types & Collection Methods

Customer data describes customers' information & how they use your product or service. This data help companies understand their base and cx.

Customer data can provide valuable insights into the demographics that interact with a brand. Businesses can use this information to […]

Prosumer: What it is, Characteristics + Importance in Business

A prosumer integrates into the brand through numerous dynamics. Since prosumers are the closest to customers, having one is a good idea.

Companies try to make products that meet customers’ needs. But to do this, you need to connect with people, which […]

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