The secret to recruiting talent: Authentic employer branding

Hosted On: Wednesday, April 13, 2016

About the Webinar

Why is it so hard to recruit and retain the right talent? Your brand promise is the most important reason why customers want to buy your product and why employees want to work for you. But what a company says about itself is not necessarily the same as what its employees think. In the digital age, it’s also very easy for this information to be shared publicly. PR and Marketing can only do so much can turn around a corrosive work culture. So how can employers be more authentic about what it’s really like to work there? Find out in this webinar.

About The Speakers


Jamie Notter
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Jamie Notter
Co-Founder, WorkXO
Jamie is a founding partner at WorkXO - helping leaders create stronger cultures and upgrade their workplaces, based on an understanding of organizational genetic code. He brings 25 years of experience in conflict resolution, generational differences, leadership, and culture change. Author of When Millennials Take Over, and Humanize and an adjunct faculty at Georgetown University.
Charlie Judy
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Charlie Judy
Co-Founder, WorkXO
Charlie forged a successful career over two-decades as an HR Executive with some of the world’s most prominent professional service organizations. He founded WorkXO to help the world-of-work stop over-engineering our Human Resources and start re-humanizing them. Charlie believes the future of work is not about better HR systems, technologies, any one best practice, secret recipe, or magic formula.