Build Products Your Customers want to use Anywhere, Anytime

Hosted On: Wednesday, September 16, 2016

About the Webinar

Building a great product is an imperfect science. The most effective Product Managers have learned their craft through continuous trial and error. Top technology brands have been extremely effective in building products that maintain continuous demand. These brands have fostered a rabid customer base through continuous shifts in product development and direction.

In this QuestionPro Webinar, we discuss how businesses are developing their products based on ever-changing customer demand. We will take you through the product development lifecycle and show you the ways to get customers coming back for more.

About The Speakers


Nita Sharma
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Nita Sharma
Head of Market Introduction, Product Management, Ericsson Expert Analytics
Nita Sharma has about 20 years experience in Software Product Lifecycle Management. Strategic Leadership: Ability to influence business strategy and align Product Development to business needs.
Anup Surendran
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Anup Surendran
Vice President of Product, QuestionPro
Anup has served fortune 500 companies for over 15 years, specializing in solutions and product architecture. Some his most notable clients, include: Goldman Sachs, Morgan Stanley, Fairfax Financial Holdings, Canadian Pacific Railways, Dominion Resources, and Thales Group. For over five years, Anup has been heading up Product at QuestionPro. His mantra is to provide customer solutions that surprise and delight.
Arnie Mckinnis
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Arnie Mckinnis
Product Development Consultant
Since landing his first marketing job with JD Edwards, Arnie has been possessed by the process of finding a market need, creating a product or service, taking it to market and solving real business problems. Most importantly, discovering that connection between customer need and product solution that drives him. As both a Product Manager and Product Marketing Manager, Arnie has introduced and managed multiple services, which have generated in excess of $20 billion in total revenue.