What’s Marketing For Again? To Get Customers or Justify Yourself?
I’m not sure I know what to say over the study results just posted over at Research Access that sites […]
Are Your Open Ended Questions Killing Your Response Rates?
I’ve just recently encountered two examples of open ended questions that were so “hard” that I literally blanked out of […]
Main Street CEOs Optimistic on Future and Looking to Innovation
The Vistage Confidence Index evolved from a “customer survey” to the largest survey of chief executives from small and medium […]
How Small Businesses Buy Technology — Like You and I
Industrial buyers are people too! I used to go crazy working in a manufacturing environment and hearing sales people or […]
The 24-Hour Customer Brings Out TIME as a Way to Squeeze Into Your Customer’s World
The 24-Hour Customer:Time-onomics from Adrian Ott on Vimeo. If you’re part of a market research organization, you’re probably acutely aware of the […]
