My husband is a die-hard fan of DC comics. This morning, while having coffee, he told me that he wants […]
Qualifying Survey – Hit Your Target Market
Showing The Finger: 3 Customer Success F’s That Matters
In my combined 15 years of Market Research and SaaS the first F-word has been most important: (F)ocus on the […]
Top 3 Reasons to Convert Your Customer List into an Insights Community
Insights Community Every successful company wants to create better products or improve their services. They want to innovate and create […]
Survey Puzzle – Pieces to Improve Your Research Studies
Having a written questionnaire with a survey platform is just not enough anymore for effective marketing research. In fact, it’s […]
Data Analysis 101 – Ordinal
One could say there is a natural order to things. In survey research, when we think of order we are […]