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The Benefit Real Life Testing Outweighs the Payoff of Looking Good

The Benefit Real Life Testing Outweighs the Payoff of Looking Good

Having grown up in the more traditional pen and paper world of marketing, I have to constantly remind myself that […]

SurveySwipe Project from 2011 State of the Union Address a BIG HIT

One of the really exciting things about the DIY Marketing research space is the data democratization of tools and technologies […]

How to Determine if Your Study Should be Conducted Online

The target audience for a survey is an important consideration in deciding whether it should be conducted online.  The target […]

Hot Trends in Business to Business Marketing

The DIY Marketing Trends is a hot hot hot topic these days — in fact, if you want to make […]

Business to Business Marketing Trends for 2011

2011 is here and that means B2B marketing professionals are in the final stages of evaluating plans and have allocated […]

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