The world of market research is in something of a revolution. Firms new and old are revisiting long held beliefs […]
Search Results for: focus group
How Market Research Could Have Saved Netflix From Losing Over 800,000 Customers
In a land where founders and CEO of large successful companies are the new celebrities, many of them are faced […]
Four Ways That Using a Customer Research Panel Makes You Money
It was only going to be a matter of time before someone figured out that random people milling around social […]
Hey Old Guys – Your Customers Expect Mobile Marketing
Survey Analytics’ Executive VP (and self-proclaimed old guy) has a fantastic article on Research Access that talks about mobile devices […]
HTC’s Phone Targeted Toward Women – Thumbs Up or Thumbs Down?
I ran into this interesting article on BNET; HTC is Making a Smart Phone for Women. At first, I thought […]



