• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
QuestionPro

QuestionPro

questionpro logo
  • Products
    survey software iconSurvey softwareEasy to use and accessible for everyone. Design, send and analyze online surveys.research edition iconResearch SuiteA suite of enterprise-grade research tools for market research professionals.CX iconCustomer ExperienceExperiences change the world. Deliver the best with our CX management software.WF iconEmployee ExperienceCreate the best employee experience and act on real-time data from end to end.
  • Solutions
    IndustriesGamingAutomotiveSports and eventsEducationGovernment
    Travel & HospitalityFinancial ServicesHealthcareCannabisTechnology
    Use CaseAskWhyCommunitiesAudienceContactless surveysMobile
    LivePollsMember ExperienceGDPRPositive People Science360 Feedback Surveys
  • Resources
    BlogeBooksSurvey TemplatesCase StudiesTrainingHelp center
  • Features
  • Pricing
Language
  • English
  • Español (Spanish)
  • Português (Portuguese (Brazil))
  • Nederlands (Dutch)
  • العربية (Arabic)
  • Français (French)
  • Italiano (Italian)
  • 日本語 (Japanese)
  • Türkçe (Turkish)
  • Svenska (Swedish)
  • Hebrew IL (Hebrew)
  • ไทย (Thai)
  • Deutsch (German)
  • Portuguese de Portugal (Portuguese (Portugal))
Call Us
+1 800 531 0228 +1 (647) 956-1242 +52 999 402 4079 +49 301 663 5782 +44 20 3650 3166 +81-3-6869-1954 +61 2 8074 5080 +971 529 852 540
Log In Log In
SIGN UP FREE

Home CX Customer Satisfaction

Social media’s opened our pandora’s box

A whole new world

Social media’s given us all a lot of power. Now, our words and images can be delivered around the globe, instantly. Our ideas, secrets, our too much information, business plans, collaborations, with or without our tacit permission, are made available globally, in an instant.

Social media is the tool that’s opened the veritable Pandora’s Box of connections.

Who owns this Pandora’s box?

We do. It’s ours. It is our Pandora’s Box. Like the original Pandora’s Box, ours contains our ills and sickness. These are the trolls and hackers, spammers and phishers. And they are our penchant for sharing too much information with too many strangers, too often. We’ve all done it. Drunk with the elixir of a personal media platform and the power to publish right now, when we are most inspired !!!!, we publish. Anything. Anytime. Anywhere.

I just did. It was a quick riff on the difference between trickle-down economics and our current stimulus plan. I’m not an economist. But, I’m a taxpayer with a blog. I wrote it, published it. Still, I am guaranteed to remain without a Pulitzer. But, maybe, it connects and inspires someone else who has the same question. Maybe it will spur them on to clarify their question or idea or solution. It always helps me clarify my thoughts.

Create memorable experiences based on real-time data, insights and advanced analysis. Request Demo

Let’s talk about Hope

Therein lies the possibility of social media: Hope. No, not the audacity of hope. No. This is the reality of Hope. This is Hope made real. And Hope was one of the original elements unleashed on humanity when Pandora’s Box was opened… back in the day.

But, the Hope of Pandora’s Box fell on barren ground. The ability of her neighbors to share their Hope was, well, limited. Small communities were, isolated, and the printing press was a few centuries away.

Hope is an idea, a dream, a vision. Hope is our idea, our dream, our vision. It describes our view of life. Its depth and fervor and burning fire are different inside each of us.  And with no one to share Hope or with only a few to share Hope, well Hope fails to grow. Oh, sure. There are pockets of Hope. They sustain us, our families, our communities, our nations through the darkest hours. But only with a thread.

The Hope released from our Pandora’s Box today, with the help of social media, will land on fertile ground.

And that ground is the ground of our global conversation and connections made possible through social media. Big communities, spanning the globe, instant connections, a literate society, and each of us now are publishers in our own right, able to publish the most unique content individually and collectively. And we now can deliver that content…instantly.

The power of social media

Wow, Zane, you’ve really rolled out the hyperbole today, you think. Really? What brought the world’s attention to the abuses in the recent Iranian elections? Well, it first started with Twitter and the Twitterati, and then it went mainstream on Twitter with members changing their location to Tehran in an effort to confuse the Iranian censors. Then green, the color of the democracy movement in Iran, became the dominant color on members’ profile pictures.

Ask Motrin about the power of moms and social media to express, ahem, disdain for a condescending corporate attitude.
And then there’s the granddaddy of ‘em all, Jeff Jarvis and Dell Hell.

These are all corrective actions. The community reacts to correct an obvious wrong. And in each of these cases, there were obvious wrongs.

But that community reaction is driven first by the hope and now increasingly by the reality that our ideas, our dreams, our visions can now be shared together and in essence feed each other’s hope.

If you’re interested in Customer Experience topics, we think you might enjoy reading: Repeating wow!

In pursuit of that uplift

Who hasn’t turned to Twitter or Facebook or a blog for an uplifting aphorism or thought for the day? Or a joke or funny video. That lifted our spirits.

Does anyone now not turn to social media to find tools and resources to make manifest our hopes and dreams? I personally have crowd-sourced twitter any number of times for specific tools and resources. I have always found a wealth of help. Actually, it’s a wealth of hope. Because the ease of finding these resources only fuels our hope that we can accomplish our dreams, manifest our ideas, fulfill our visions.

This post is a collaborative effort made possible through the efforts of numerous people, each of us blogging, Tweeting, Facebooking, finding our common ideas and vision on small business and social media, and now finding a means to share them instantly. Here. With you. And your ideas, dreams and visions.

Being appreciative of what we have

There is a lot to be thankful for. And one day, we’ll spend more than one day per year being thankful. But Thursday, if you’re giving thanks, give thanks for social media. Because, it’s social media that brings us a little closer, connects us in new and different ways with new and different people. And together we all find renewed hope for our ideas, our dreams, and our visions. Because after all, they are ours together. And we now have the tools to open ourselves fully to their possibilities.

About the author: Zane Safrit’s passion is small business and the operations excellence required to deliver a product that creates word-of-mouth, customer referrals and instills pride in those whose passion created it. He previously served as CEO of a small business. Zane’s blog can be found at Zane Safrit.

At QuestionPro, we work on what we believe in. Schedule a demo and discover how to boost customer loyalty and collect valuable consumer insights through our CX survey and analytics management platform.

What is QuestionPro CX?

SHARE THIS ARTICLE:

About the author
Ivana Taylor
Ivana Taylor provides DIY Marketing advice, marketing trends and marketing how-to tips and strategies for small business owners and CEOs.
View all posts by Ivana Taylor

Reader Interactions

Trackbacks

  1. Social media’s time has come | Strive Notes says:
    Nov 25, 2009 at 2:13 pm

    […] Social Media’s Opened Our Pandora’s Box (questionpro.com) […]

Primary Sidebar

Research what's on your mind. Find out what's on theirs!

A suite of tools to leverage research and transform insights.

Discover our insight platform

RELATED ARTICLES

HubSpot - QuestionPro Integration

3 WTH Annoyances in Customer Experience — Tuesday CX Thoughts

Oct 18,2022

HubSpot - QuestionPro Integration

Proximity Bias: What it is & How to Prevent It + Examples

Jan 23,2024

HubSpot - QuestionPro Integration

Taking Action in CX - Tuesday CX Thoughts

Apr 30,2024

BROWSE BY CATEGORY

  • Academic
  • Academic Research
  • Artificial Intelligence
  • Assessments
  • Audience
  • Brand Awareness
  • Business
  • Case Studies
  • Communities
  • Consumer Insights
  • Customer effort score
  • Customer Engagement
  • Customer Experience
  • Customer Loyalty
  • Customer Research
  • Customer Satisfaction
  • CX
  • Employee Benefits
  • Employee Engagement
  • Employee Engagement
  • Employee Retention
  • Enterprise
  • Events
  • Forms
  • Friday Five
  • General Data Protection Regulation
  • Guest Post
  • Insights Hub
  • Life@QuestionPro
  • LivePolls
  • Market Research
  • Marketing
  • Mobile
  • Mobile App
  • Mobile diaries
  • Mobile Surveys
  • New Features
  • non-profit
  • NPS
  • Online Communities
  • Polls
  • Question Types
  • Questionnaire
  • QuestionPro
  • QuestionPro Products
  • Release Notes
  • Research Tools and Apps
  • Revenue at Risk
  • Startups
  • Survey Templates
  • Surveys
  • Tech News
  • Tips
  • Training
  • Training Tips
  • Trending
  • Tuesday CX Thoughts (TCXT)
  • Uncategorized
  • VOC
  • Webinar
  • Webinars
  • What’s Coming Up
  • Workforce
  • Workforce Intelligence

Footer

MORE LIKE THIS

ken tcxt

Experience – What’s Included? | Tuesday CX Toughts

May 20, 2025

artificial-data

What is Artificial Data & How It’s Shaping Research

May 20, 2025

wells-fargo-nps-2025

Wells Fargo NPS 2025: What Businesses Can Learn

May 19, 2025

word-cloud

Word Cloud: What it is & How to Use QuestionPro Word Cloud?

May 16, 2025

Other categories

  • Academic
  • Academic Research
  • Artificial Intelligence
  • Assessments
  • Audience
  • Brand Awareness
  • Business
  • Case Studies
  • Communities
  • Consumer Insights
  • Customer effort score
  • Customer Engagement
  • Customer Experience
  • Customer Loyalty
  • Customer Research
  • Customer Satisfaction
  • CX
  • Employee Benefits
  • Employee Engagement
  • Employee Engagement
  • Employee Retention
  • Enterprise
  • Events
  • Forms
  • Friday Five
  • General Data Protection Regulation
  • Guest Post
  • Insights Hub
  • Life@QuestionPro
  • LivePolls
  • Market Research
  • Marketing
  • Mobile
  • Mobile App
  • Mobile diaries
  • Mobile Surveys
  • New Features
  • non-profit
  • NPS
  • Online Communities
  • Polls
  • Question Types
  • Questionnaire
  • QuestionPro
  • QuestionPro Products
  • Release Notes
  • Research Tools and Apps
  • Revenue at Risk
  • Startups
  • Survey Templates
  • Surveys
  • Tech News
  • Tips
  • Training
  • Training Tips
  • Trending
  • Tuesday CX Thoughts (TCXT)
  • Uncategorized
  • VOC
  • Webinar
  • Webinars
  • What’s Coming Up
  • Workforce
  • Workforce Intelligence

questionpro-logo-nw
Help center Live Chat SIGN UP FREE
  • Sample questions
  • Sample reports
  • Survey logic
  • Branding
  • Integrations
  • Professional services
  • Security
  • Survey Software
  • Customer Experience
  • Workforce
  • Communities
  • Audience
  • Polls Explore the QuestionPro Poll Software - The World's leading Online Poll Maker & Creator. Create online polls, distribute them using email and multiple other options and start analyzing poll results.
  • Research Edition
  • LivePolls
  • InsightsHub
  • Blog
  • Articles
  • eBooks
  • Survey Templates
  • Case Studies
  • Training
  • Webinars
  • All Plans
  • Nonprofit
  • Academic
  • Qualtrics Alternative Explore the list of features that QuestionPro has compared to Qualtrics and learn how you can get more, for less.
  • SurveyMonkey Alternative
  • VisionCritical Alternative
  • Medallia Alternative
  • Likert Scale Complete Likert Scale Questions, Examples and Surveys for 5, 7 and 9 point scales. Learn everything about Likert Scale with corresponding example for each question and survey demonstrations.
  • Conjoint Analysis
  • Net Promoter Score (NPS) Learn everything about Net Promoter Score (NPS) and the Net Promoter Question. Get a clear view on the universal Net Promoter Score Formula, how to undertake Net Promoter Score Calculation followed by a simple Net Promoter Score Example.
  • Offline Surveys
  • Customer Satisfaction Surveys
  • Employee Survey Software Employee survey software & tool to create, send and analyze employee surveys. Get real-time analysis for employee satisfaction, engagement, work culture and map your employee experience from onboarding to exit!
  • Market Research Survey Software Real-time, automated and advanced market research survey software & tool to create surveys, collect data and analyze results for actionable market insights.
  • GDPR & EU Compliance
  • Employee Experience
  • Customer Journey
  • Synthetic Data
  • About us
  • Executive Team
  • In the news
  • Testimonials
  • Advisory Board
  • Careers
  • Brand
  • Media Kit
  • Contact Us

QuestionPro in your language

  • English
  • Español (Spanish)
  • Português (Portuguese (Brazil))
  • Nederlands (Dutch)
  • العربية (Arabic)
  • Français (French)
  • Italiano (Italian)
  • 日本語 (Japanese)
  • Türkçe (Turkish)
  • Svenska (Swedish)
  • Hebrew IL (Hebrew)
  • ไทย (Thai)
  • Deutsch (German)
  • Portuguese de Portugal (Portuguese (Portugal))

Awards & certificates

  • survey-leader-asia-leader-2023
  • survey-leader-asiapacific-leader-2023
  • survey-leader-enterprise-leader-2023
  • survey-leader-europe-leader-2023
  • survey-leader-latinamerica-leader-2023
  • survey-leader-leader-2023
  • survey-leader-middleeast-leader-2023
  • survey-leader-mid-market-leader-2023
  • survey-leader-small-business-leader-2023
  • survey-leader-unitedkingdom-leader-2023
  • survey-momentumleader-leader-2023
  • bbb-acredited
The Experience Journal

Find innovative ideas about Experience Management from the experts

  • © 2022 QuestionPro Survey Software | +1 (800) 531 0228
  • Sitemap
  • Privacy Statement
  • Terms of Use