We have mapped the end to end market research process and identified the:
• Biggest pain points that take the most time, effort and resources
• Reduce the research ROI
We then created solutions that will reduce the time from weeks and days to minutes and a few clicks.
Get ahead of the changing research landscape by:
• Agile analysis of new and unstructured data
• Unearth uncommon insights using AI
Multiply the power of your quantitative and qualitative research with the integration of our AI tools.
Effortlessly generate customizable dashboards from survey data, promptly identifying trends and patterns. Reduce the time to insights and do more with your survey data!
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Focus on listening and observing more than asking. Eliminate labor-intensive tasks such as transcribing qualitative data and get a pulse of emotions, sentiments, and trend lines. Discover human emotions and nuances ongoing and in real-time.
A proprietary AI research engine built to empower researchers and brands to leverage AI.
Models & survey design
In simple steps, you can define your research topic, and generate survey questions within seconds with intricate logic and advanced quota management. Add any document you want to use for survey creation.
Be empowered to transform textual descriptions and prompts into precise visual representations, providing visually accurate images directly within the survey tool.
With QuestionPro AI, you can effortlessly rephrase survey questions, add additional response options, and optimize your survey design on the fly.
Data collection
Our machine learning-powered engine intelligently validates both qualitative research studies and data, minimizing non-human interference and preserving high data quality.
Choose a question in quantitative survey to ask follow-up questions generating qualitative data for deeper analysis.
Be empowered to transform textual descriptions and prompts into precise visual representations, providing visually accurate images directly within the survey tool.
Analysis & uncommon insights
Use the AI engine to surface emotions, sentiments, key themes and trends from open-ended data.
Generate intelligent, personalized dashboards instantly, highlighting emerging trends and patterns.
Automatically extract key insights from video discussions using generative AI within the community platform.
A powerful summary of topics from qualitative data gathered via Communities and Digsite.
Generate customer journey maps from any kind of text data with one click.
Knowledge Management
Generative AI eradicates isolated insights and fragmented information for better knowledge management.
Our AI work is governed by a clear set of values
We maintain detailed records of our model development process, datasets, and third-party models.
Our diverse training data represents various sectors, regions, and consumer groups.
We comply with best practices and conduct academic reviews of our AI models.
We include human oversight in ideation, product development, and continuous improvement.
There's a compelling case for integrating this technology to enhance the speed and effectiveness of insight.
Discover how AI is reshaping the landscape of market research, empowering you to gain agile insights faster and more efficiently than ever before.
Join our special panel at Live With Dan, where our President of Research and Insights at QuestionPro, Dan Fleetwood, will discuss the future of Data Quality in an AI era. This is an episode you won't want to miss!
Learn how QuestionPro is aiding in the native use of generative AI to usher in a transformation of insights as we know it!
The ESOMAR AI Task Force aims to bring together leading research practitioners and facilitators under the ESOMAR umbrella to collaborate and strategize on the effective integration and responsible use of AI in the industry.