QxBot is QuestionPro’s innovative generative AI tool designed within our existing survey platform. Using a conversational interface to create surveys on any topic within seconds, you can build quick, creative surveys on any topic you are looking to research in as little as 60 seconds.
To explain this in simpler terms, conversational AI and generative AI tools like ChatGPT allow you to ask questions in a conversational style to generate intelligent answers. The model is based on the premise that it evolves and adapts to the persona you give, making it highly intuitive and intelligent.
QuestionPro AI harnesses the power of its own proprietary generative AI engine on top of ChatGPT to develop an innovative, agile, and fast AI-based survey generation tool. With QxBot, in two simple steps, you can define your research topic and generate survey questions right from the survey platform. Tweak the survey as per your needs, and you are good to go!
QxBot is built to make it easy for novice researchers and seasoned market research professionals to use the survey questions generated by AI as they deem fit. From ideating to generating questions, the process takes less than a minute. With a purely conversational style, you can tweak the questions, reorder them, add even more questions, or deploy them as is.
As the tool is constantly evolving and growing, you can use the platform to ask questions on any topic and create surveys to the breadth and depth of your insights needs. Unleash your creativity to generate survey questions based on just a few words or as detailed as your brief in a simple text box and deploy your survey within seconds.
The tool does the work for you so that you can focus on what’s important, the insights.
QxBot is natively built into the QuestionPro survey platform and can be used by all. To better understand how to use this in a survey, let us take an example of building an AI-based survey using QxBot on the FIFA World Cup.
With a simple query, you can generate a repository of survey questions on the soccer world cup. With a simple, intuitive conversational style box, you can generate the questions to the detail and persona that matches your research study. This survey includes qualitative and quantitative questions and can have demographic questions if your market research requires it.
Once the questions are generated, you can use some or all of them, move them around, tweak them, or use QxBot to tailor and refine the questions further. When the questions are generated, you can then use our enterprise-grade survey tool to add point-and-click survey logic, page breaks, randomization, skip logic and branching, and more to make the insights generation effective.
The AI-based survey is tailored to reach the audience of your choice and in their language, making this platform's use cases endless and limitless.
There is constant innovation in market research. There are multiple uses of QxBot, the generative AI survey tool, to make insights collection faster and better for you. Some of the most notable benefits of QxBot to create surveys are as follows:
Quick deployment studies: QxBot works best when you need to deploy quick research studies and create a survey quickly. Due to it’s conversational nature, it is easy to develop an AI-based survey within seconds, make the necessary adjustments, and deploy the survey.
Purely do-it-yourself (DIY) research: Another critical use case of QxBot is when you want to research a topic but may not know survey creation best practices or the research parameters. You can conduct robust DIY research using this conversational AI feature built into your favorite survey platform.
Access global audiences and demographics: Since QxBot leverages machine learning and is constantly evolving and adaptive to your style, you can conduct research among global audiences and demographics in the language of their choice while focusing only on your area of interest for your insights.
Topic and vertical agnostic market research: With the help of machine learning and AI, QxBot reduces the complexity of research surveys by broadening the scope and horizon of your research. There is no longer a limitation on topics of interest or any horizontals and verticals.
Some of the most notable advantages of creating surveys with QxBot are as follows:
Cost and time saving: With QxBot, dependence on external sources considerably reduces, and from ideation to deployment of surveys, there is considerable time-saving, leading to significant cost savings.
Agile market research: From formulating a use case to validating it with a survey, QxBot makes the steps to data collection faster and more efficient. Since the tool is built into the QuestionPro survey platform, the existing technology and infrastructure do the heavy lifting for you.
Take on a persona that works for you: Due to the conversational style of the tool, it is easy to train the tool to take on a persona that works for you since it is constantly evolving and learning.
Ease of use: Coming up with an initial set of qualitative and quantitative survey questions is effortless. Tweaking these questions and moving them around also is very straightforward. The QxBot is a researcher's best friend.
Intuitive ecosystem: Generating survey questions, moving them around, and adding logic is all simple with the QxBot system. The tool is intuitive enough to move around as you need it.
Explore our help file on building surveys with QxBot to leverage this functionality better. You can also watch this video on creating AI-based surveys with QxBot within under a minute.
