Synthetic Responses: How They Work & Why They Matter?
Not all responses come from real people when collecting data for market research, testing, or feedback. Computers create some, and […]
Best Western NPS & Guest Satisfaction In 2025
What makes guests not only choose a hotel but also return and tell others about their experience? For Best Western, […]
What is a Synthetic Customer? Usage & Benefits
Testing new ideas and improving the customer experience can be challenging and expensive. What if you could create customer profiles […]
Wyndham Worldwide Corp NPS & Hospitality in 2025
What makes a hotel stay unforgettable? Maybe it’s a warm check-in after a long day of travel. Or a clean, […]
Synthetic Identity: How it Works, Uses & Prevents Fraud
In the connected digital age, the concept of a synthetic identity, a constructed persona that combines real and fake information, […]
