Why Your Company Desperately Needs Customer Insight Software (Part One)
Innovative companies are always inventing, and reinventing, creative ways to use technology to advance their business while engaging their customers and […]
Consumer Insights
How free online survey tools can increase the effectiveness of your customer outreach program
According to Variety magazine, the global spending on advertising will reach a new height of $579 Billion, an annual rise […]
Open-ended Comments on Surveys – The Rich Data You Are Missing
Open-ended Comments on Surveys Part 1 of 2 — This is the first part of a two-part blog post on open-ended […]
Point Allocation Method vs Ranking Order
As a survey designer, I am challenged to develop questions and response categories that maximize the information content for the […]
A Startup’s trump card to Survive, Win and Grow– Real market data from smart survey softwares
Let’s be honest, it’s brutal out there! When a startup enters the market, it’s like the Hunger Games Part […]
