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How the Smart Speaker is Revolutionizing the Home

2017 was predicted to be the year of the smart home, and consumers are slowly integrating the new technology into […]

Top 10 Infographics of January 2018

As an industry leader in market research, people look to us for thought-provoking content. We love sharing insightful data with […]

data quality

5 Tips to Improve Your Data Quality

Every good idea should be supported by extensive research. Businesses can’t afford to go to market with a new product […]

Leverage Operant Conditioning and get maximum survey responses

Leverage Operant Conditioning and get maximum survey responses

Renowned psychologist B.F Skinner coined the term Operant conditioning. It can be summarized as changing of behaviour by the influence […]

Social media Diwali Crackles

Social Media crackles can kill your brand

As human beings, our brains are hardwired more sensitive towards negative or unpleasant news. So, it is not at all […]

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