Stop what you’re doing and take a minute to think back to last week. Go on, give it a try. […]
In The Moment Research: Customer Recall At It’s Best
How a negative Customer Experience got me in retail therapy
You judge it The first thing that comes to mind when we talk about customer service is the experience we […]
Editing Survey Made Easy
When you’re creating a survey you will most likely go through an editing process – unless you’re a genius, of […]
Critical Mechanics of Detractor Recovery
Critical Mechanics of Detractor Recovery In my last blog post about Detractor Recovery, I wrote about the mechanics of detractor […]
Merging market research data streams
As a trend watcher in the IT space, I have noticed a consistent drumbeat over the last few years. CIOs […]