I’ve been involved in a back and forth with a client around creating survey questions that measure the effectiveness of […]
How to Develop Survey Questions That Help You Make Good Decisions
Questionnaire Sample Length: The Long and Short of Participant Engagement
Questionnaire Sample Length Survey length in online interviews continues to be a bone of contention among people all along the […]
Optimized Copywriting: Help the Search Engines Recommend Your Company
We don’t often think about Search Engine Optimization as “research” or “market research”. In fact, the behavioral data that comes […]
Lessons from Usability Testing: Designing for the Real World
Usability Testing When designing a new system (or redesigning an existing one), it’s important to keep the user’s real-world context […]
Viral surveys with tracking enabled using FaceBook connect
You can now make your surveys viral using FaceBook Connect. The FaceBook Connect form of survey authentication links survey responses […]




