Buying a car used to be a rite of passage in an American’s life, but after seven straight years of […]
Car-Shopping in 2018: Consumer Insight
Judgmental Sampling: Definition, Examples and Advantages
Judgmental Sampling Definition Judgmental sampling, also called purposive sampling or authoritative sampling, is a non-probability sampling technique in which the […]
Secondary Research: Definition, Methods and Examples.
In the world of research, there are two main types of data sources: primary and secondary. While primary research involves […]
Primary Research: What It Is, Purpose & Methods + Examples
As we continue exploring the exciting research world, we’ll come across two primary and secondary data approaches. This article will […]
Top 10 Community Survey Questions for a Questionnaire
What is a community survey? A community survey is described as a compilation of survey questions sent out to a […]