Our online world is more and more visual every day. The rise of Instagram, the Pinterest explosion and the number […]
Why you should jump on board the Infographic train?
Finding the right balance in your measure scales
Likert Scale and other scales designed to measure attitudes, such as satisfaction, are ubiquitous in market research. They have their […]
Employee Perks – Benefits of Employee Motivation
Employee Perks In this ever-competitive world, employees are increasingly spending more than 8 hours a day in the office. Accordingly, people care […]
Top Market Research Trends of 2015
Driven by a range of forces such as rapid technological innovations, internet, mobile devices, social media and analytics, the Market […]
Going Mobile – When to Deploy Mobile Surveys?
Recently I heard the average smartphone user is never more than three feet away from his or her phone. There […]
