As a trend watcher in the IT space, I have noticed a consistent drumbeat over the last few years. CIOs […]
Merging market research data streams
5 Best Super Bowl Commercials 2016 from QuestionPro
Ah, Super Bowl Sunday is over. Beer, chicken wings, nachos, pizza…oh, all the yummy food and drinks have been drunk […]
How to End with a Smoking Gun?
It’s a kind of human tendency to expect something for taking some effort, any effort at all. We are a […]
What is a Dichotomous Question?
The dichotomous question is a question that can have two possible answers. Dichotomous questions are usually used in a survey […]
It’s not the size of your poll, it’s the relevance of your election data (Part 2 on Election Bias)
On Tuesday night, millions of Americans were surprised that Donald Trump did not win the Iowa Caucus. Based on the […]
