18% of US consumers – including 23% under 35 – have bought a brand because their friends like or follow […]
Would You Buy a Brand That a Friend Has Followed? 20% Do
Customer Spotlight: Off the Leash
In this installment of Customer Spotlight, we’re talking to Katheryn Hayes (or Kathy). She is the President of Off the […]
What Impact Does Retail Integrated eCommerce Have on Traditional Retail
The growth in eCommerce has started an Integrated eCommerce trend that has turned into a winning strategy for branded manufacturers […]
Democratizing the Research Process
“We appreciate and value your feedback.” How many times have we heard that particular assertion while waiting on hold for […]



