Adi Bhat

Aditya Bhat, a.k.a. ‘Adi’, is a thought leader in market strategy and business development. He leads QuestionPro's sales teams to partner with companies, government organizations, and nonprofit institution.

Exploratory Research: Types & Characteristics

Consider a scenario where a juice bar owner feels that increasing the variety of juices will enable an increase in […]

Empirical Research: Definition, Methods, Types & Steps

Empirical research is a way of learning through direct observation or experience. Instead of relying on theories or ideas alone, […]

Employee Benefits: Types, Importance, and Examples

Any competitive compensation package must now include employee benefits because they have become essential. Benefits and bonuses can significantly impact […]

21 Questionnaire Templates: Examples and Samples

Questionnaire: Definition A questionnaire is defined a market research instrument that consists of questions or prompts to elicit and collect […]

Employee Experience: Definition, Survey Questions & Measurement

Companies are increasingly understanding the value of employee experience in today’s quickly changing workplace. Employee experience is critical in attracting, […]