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Home Archives for Ken Peterson Page 42

Ken Peterson

Ken has 20 years of customer experience research in retail, technology, hospitality, financial services, automotive, SaaS deployments, and CX consultation.

customer-experience-CX-Analytics

Make a plan for CX analytics

Home Alone (Parts I – IV) I find it hard to imagine that anyone out there hasn’t seen at least […]

Start-a-journey-to-somewhere-new-CX

How to build a CX journey map?

I like road trips…the idea of getting into the car, putting on some music, driving for hours and exploring a […]

the-irony-of-humility-in-cx

The irony of humility in CX

Remembering true service Last week as we honored Memorial Day in the U.S., it was a time for reflection. For […]

customer-experience-vs-customer-service

Customer Experience vs. Customer Service: Why are they different?

Though used interchangeably, customer experience vs customer service are not the same. Customer service (CS) is a part of the […]

customer experience strategy

Build a great customer experience (CX) strategy with these key elements

Definition A customer experience (CX) strategy is the collective effort of an organization’s employees to define, design, and improve customer […]

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