The frequent responder paradox
All about the professional respondents There is a paradox in the market research industry around respondents. We do all we […]
Customer Engagement
So, where does the “social” in social media come from?
Have you been asked that question lately? In business, it’s akin to children asking their parents where babies come from. […]
Increase your profits by getting rid of difficult customers
Do we really ought to work with unappreciative customers? I’ve been told that every business has to work with “Difficult […]
Small talk is big business
Positive word-of-mouth I listened in on a recent Word of Mouth Marketing Association (WOMMA) webinar in which John Moore, of […]
