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Home Market Research Page 196

Market Research

How to Use Compound and Delayed Branching

I don’t know how many of you have noticed, but we’ve been making lots of little updates to the QuestionPro […]

slider scales

Use Slider Scales for a More Accurate Rating

Years ago, when I used to work as an interviewer for a market research firm, we were trained to ask […]

Want More Open-Ended Comments? Increase the Size of Your Text Box!

Well, if the PhD survey scientists have said it — then it must be true:  Size DOES Matter — at […]

Scholarly Research Is Not What It Used to Be

It used to be that the only reputable research was academic studies that involved hidden research methods and concealing of […]

What FedEx Taught Us About the Power of Survey Research

We at QuestionPro often talk about online surveys as helpful tools to gauge customer satisfaction and test new trends. Another […]

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