Customer Engagement – The Holy Grail of Marketing
Customer engagement has become the holy grail of marketing. Engaging a customer for long term retention and profitability is a […]
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Customer engagement has become the holy grail of marketing. Engaging a customer for long term retention and profitability is a […]
Doctors say prevention is better than cure. In the business world have our own version of that when we say […]
Why bother with peer perception? “Perception is half the battle.” So goes the old adage. Yes, your actual skills are […]
Customer outreach programs are quickly digitizing themselves. From fancy Facebook posts to relentless Tweeting, companies across India, both B2B and […]
According to Variety magazine, the global spending on advertising will reach a new height of $579 Billion, an annual rise […]