Are Cat Owners Happier Than Dog Owners?

Ahh, the age-old debate: dogs vs. cats. 36% of U.S. households own a dog, with 30% owning a cat. Interestingly, […]

Guttman Scale: Definition, Characteristics and Examples

Content Index Guttman Scale Definition Guttman Scale Characteristics Steps for developing a Guttman Scale with Examples Guttman Scale Applications with […]

Customer Intelligence: Definition, Types, Steps + Tools to Use

Customer intelligence, often referred to as customer intelligence CI, is a key component of this understanding. It involves gathering, analyzing, […]

Survey Format: The Best Way to Format Your Survey

Surveys are the perfect tools to gauge customers, employees, or even public opinions related to a specific issue or a […]

Event Surveys: Types, Question Examples and Advantages

Event surveys are an essential tool for gathering valuable feedback for future events and insights from attendees, participants, or stakeholders […]