5 Reasons Why You Need Open Ended Questions

Open ended questions demand that respondents give replies in their own words and are intended to evoke more data than […]

How to Use Employee Surveys to Improve Customer Experience

Generally, businesses employ customer surveys & interviews to obtain feedback and improve customer experience (CX). Have you thought about using […]

Don’t we hear it most of the time that we need to do a market research before launching a new […]

Renowned psychologist B.F Skinner coined the term Operant conditioning. It can be summarized as changing of behaviour by the influence […]

Which one is it? Much has been said about customer feedback and its importance in the overall success of businesses. […]