In marketing research, as well as other forms of social, economic and business research, metric data analysis (a.k.a interval and […]
Metric Data Analysis 101
Oscars 2016: QuestionPro poll accurately predicts
Hollywood’s biggest night of the year is around the corner. This Sunday, the A-list stars will walk down the red […]
Qualifying Survey – Hit Your Target Market
My husband is a die-hard fan of DC comics. This morning, while having coffee, he told me that he wants […]
Showing The Finger: 3 Customer Success F’s That Matters
In my combined 15 years of Market Research and SaaS the first F-word has been most important: (F)ocus on the […]
Top 3 Reasons to Convert Your Customer List into an Insights Community
Insights Community Every successful company wants to create better products or improve their services. They want to innovate and create […]