Using Conjoint Analysis for Patent Valuations

In 2013, Apple faced litigation from over 59 patent holders – claiming infringement. We also have seen an enormous amount […]

AB Testing – creating your random groups

It occurred to me recently that I frequently write and speak about the concept of testing, but have not really […]

Missed it? You can still access our webinar, “Understanding Consumer Behavior for Online Purchases,” and find out from a stellar panel […]

My manager asked me to create a survey which involves branching and show-hide logic. But he wanted to have a Back […]

How to Use 360 Reviews 360 reviews and feedback tools are typically used for individual assessments, but did you know you […]