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Home CX Page 49

CX

If anyone says that it is not important to share journey maps at every level of the organization, then they are not considering the entire history and background of that customer

Frontline Understanding of the Journey — Tuesday CX Thoughts

Check Out This Week’s Video Summary with Ken! Perspective is everything in understanding. I remember thinking about the “distance” between […]

It’s A Matter of Trust — Tuesday CX Thoughts

Check Out This Week’s Video Summary with Ken! Did you know that up until 2016, some of the reviews you […]

brand advocacy program

Brand Advocacy Program: How to Build One That Actually Works

You buy something, love it, and tell three friends without anyone asking you to. That is brand advocacy happening on […]

brand advocates importance

Brand Advocacy Importance: Why It Drives Growth

Most companies spend heavily on ads while ignoring a channel that already exists inside their customer base. Brand advocacy importance […]

I expect that we should see the investment in Generative AI as a means to allow human interactions to become more empathetic.

Thinking About Skynet 2024 and Beyond? — Tuesday CX Thoughts

Watch this week’s Video Review with Ken Peterson At the end of 2023, industry analysts used their crystal ball to […]

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