Service Cycle: Measure and Optimize the Customer Experience
Every customer interaction tells a story about how well a company understands and supports its users. The service cycle helps […]
CX
From Static Maps to Living Systems: The Case for CJM | Tuesday CX Thoughts
Journey Management turns insight into impact; It’s where strategy meets accountability. Why Mapping Isn’t Enough Customer journey mapping has long […]
What is the role of customer feedback and how it shapes marketing campaigns?
If you want your marketing to actually connect with your audience, you need to listen to them. Understanding the role […]
How Brand Perception Surveys Help Understand and Improve Brand Image
Understanding how customers view your brand is crucial for building a long-lasting relationship and a successful business. Brand perception surveys […]
The 4ROCKS Framework – A New Way to See Customer Friction | Tuesday CX Thoughts
You can’t fix what you can’t see. The 4ROCKS reveal the hidden obstacles that quietly erode your customer experience. Seeing […]
