Customer Experience

Welcome to the Customer Experience blog!

Here you will find all the topics related to CX, such as:

-Tuesday’s CX Thoughts – A blog written by Ken Peterson

-Information about NPS, NPS+, CSAT, CX Surveys, Customer Feedback Loop

-Guides to measure and improve CX

And more!

Customer Experience Management: Definition, Types, and Metrics

Customer experience management is the practice of collecting, analyzing, and acting on how customers feel at every point of contact […]

Like most customer experience researchers, I’m always watching trends – both in the innovation and technology associated with customer experience […]

Customer centric marketing is an approach where every campaign, message, and channel decision starts with what customers need, not what […]

The buyer journey is the path a person follows from realizing they have a problem to choosing a solution. Every […]

The shopping experience is the reason two stores selling the same product can post very different sales numbers. One store […]