As Mark Twain famously said – Lies, damn lies and statistics – it is really important to understand the statistics […]
Search Results for: choice question
My partner in crime: My customers!
Why do we love our customers using our tools? The fascinating thing about launching new services and products is the […]
Measuring Importance with TURF analysis
How may times has this happened to you – You customers tell you everything is important and the world will […]
Measuring Purchase Intent – A Funnel Approach
Overview Online surveys offer unique flexibility in the design of data-collection models that were previously unavailable using traditional methods like […]