Customer Attention: What It Is, Why It Matters, and How to Earn It
Customer attention is the focus a person gives to your brand, message, or product at a given moment. Every sale, […]
CX
Customer Journey Mapping is Dead — Tuesday CX Thoughts
One of the lasting side effects of the Covid pandemic that we, as customer experience professionals, need to be mindful […]
B2B Buyer Journey: Stages, Mapping Steps, and Examples
A B2B buyer journey is the path a business buyer follows from first noticing a problem to signing a contract. […]
Customer Experience vs User Experience: What’s the Real Difference?
Customer experience vs user experience comes down to scope. Customer experience (CX) covers everything a person feels about a brand […]
Why would you tell a customer that? – Tuesday CX Thoughts
Recently, there was a recall on my vehicle for the airbag system. Apparently, a few owners of my vehicle were […]
