Guest experience can make or break a hotel’s reputation in minutes. A hotel guest satisfaction survey helps hotels understand how […]
80 Effective hotel guest satisfaction survey questions to ask for measuring guest satisfaction
Are Your Surveys Illegal Under DPDPA? What Most Teams Get Wrong
The digital landscape is constantly evolving, and with it, the laws governing data privacy. India’s new Digital Personal Data Protection […]
Introducing – Journey Layers – Reducing clutter to increase understanding
Journey maps can be complex. Having a holistic view of journeys across touch points and lifecycle – by design needs […]
Most Market Research Agencies in India Are Not Ready for DPDPA Compliance!
India’s data economy is entering a decisive phase. With the Digital Personal Data Protection Act (DPDPA) and the DPDP Rules […]
Is Data Analytics Worth It for Customer Experience?
Is data analytics worth it in today’s business environment? For many organizations in the USA, the answer is yes, but […]








