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Advantages and Disadvantages of Semantic Differential Scale

Advantages and Disadvantages of Semantic Differential Scale

Being able to identify the customer’s attitude towards your product, or employee’s satisfaction with her job at your firm, or […]

Conjoint Analysis Software – Know your customer preferences

Conjoint Analysis Conjoint analysis is an extremely powerful method which allows to predict the decisions customers will make in regards […]

5 Employee Engagement Articles You Need to Read

Employee Engagement I’m sure we all have our killer 2016 strategies in place by now. We know where our product […]

5 Actually Useful Wearable Tech Gadgets from 2015

Not a day goes by when we are not introduced to a new, life-changing, industry disrupting wearable tech product, without […]

Quotas – using sampling to ensure proper response

Since very few of us have the option to conduct a census of our customers, prospects or panelists we need […]

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